A story of love for tradition

Decades of dedication, patience and a legacy that transcends generations.

A history of tradition and passion

Decades ago, we embarked on a path marked by love for the land and animals. Since then, each generation has brought its passion and knowledge to the art of creating the perfect Iberian ham. What began as a dream is now a legacy we share with the world.

Jose Manuel Garrudo

A family legacy

For the Garrudo family, Romance is not just a brand, it’s a way of life. We keep alive a tradition that honors patience and excellence. Our history dates back to 1967.

Respecting time, valuing excellence

At Romance, every stage of the creative process is steeped in tradition. From the rearing of the 100% Iberian pigs in the wild to the long and careful curing process, everything is done with a single objective: to create products that are an expression of our dedication.